3 Ways to Keep Bad Booth Staffers Away From Your Next Tradeshow
A bad booth staffer can be the worst thing that ever happened to your trade show. Here's the top three things you need to do to avoid bringing them to the show.
View Article3 Ways to Overcome the Price Objection On the Trade Show Floor
The question of price objection could come from any industry, and it's becoming increasingly common as a tightening economy makes buyers more price-conscious. However, the company that lives by price...
View ArticleAre You Really Listening? 6 Trade Show Booth Staff Habits to Avoid
Do your trade show booth staff know how to listen to visitors? Read about six habits that really upset visitors to your trade show booth.
View Article3 Trade Show Lifesavers When You’re Down to Your Last Brochure
What do you do when you’re down to your last brochure? This blog gives you three trade show lifesavers to use.
View Article3 Ways to Avoid Being Invisible on the Trade Show Floor
It's easy to be invisible on the trade show floor. Many exhibitors blend into nothingness because they all look the same. Here are three ways to avoid being invisible.
View ArticleBenefitting from a Regular Trade Show Workout: 3 Fitness Levels Every...
Spring is a time when we brush off the winter blahs and just feel the urge to be active. It's a time when we wake up our body, mind and spirit. The question is how often do you exercise your exhibiting...
View ArticleDo You “Think Different” on the Trade Show Floor? Part 1
This is about taking Daniel Pink's six aptitudes, design, story, symphony, empathy, play, and meaning (from his book "A Whole New Mind"), and relating them to trade show exhibiting. How to think...
View ArticleDo You “Think Different” on the Trade Show Floor? Part 2
This article shares information about three senses of the six senses or aptitude, empathy, play, and meaning (Daniel Pink's "A Whole New Mind), and how these relate to your trade show experience.
View ArticleVirtually Attired: 7 Tips to Dress for Cyberspace Success
First impressions matter, virtually or in-person. "Your appearance, makeup, hair and clothes are as important as your smile. When you project an image of confidence, you are more likely to succeed in...
View ArticleCES Exhibitors Make Exhibiting Common Mistakes
Exhibitors at CES insist on making common exhibiting mistakes. Successful selling at CES depends, not only on innovative products and services, but more importantly, on how well the booth staffers...
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